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| Coming soon to a convenience store near you: The finest software package for timely C-Store management |
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With the launch of ADD eStore, our groundbreaking
solution for the convenience store industry underway, ADD Systems recently hosted its first interactive
Webcast. Titled “Managing With Intelligence,”
the online session focused on the changing
dynamics of the C-store industry and the ways these
changes necessitate emphasis of real-time data to
make more timely and
accurate business decisions.
After nearly a year in
beta testing with a handful
of our valued partners,
ADD eStore launches in October.
The product will debut at
the National Association
of Convenience Stores (NACS) Expo in Las Vegas
late in the month, where we will demonstrate and
discuss its capabilities.
This software, developed with a core group of retail
partners, embodies a product that is beneficial
for the fuel marketer that is expanding into the convenience
store business, as well as the established
convenience store retailer increasing its fuel sales.
ADD Systems, in both our products and our experience,
is uniquely positioned to offer you a wealth of
experience on both sides of the C-store/fuel business.
For the recent Webcast, ADD Systems partnered
with CSP Information Group, a leading industry
magazine publisher and online portal serving the
convenience store and wholesale gasoline market.
Web-based seminars are a fixture in CSP’s educational
outreach program and only selected vendors
are invited to |
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| participate. ADD Systems was well positioned
to present this Webcast given our vast experience
developing Enterprise Resource Planning
(ERP) applications, of which ADD eStore and Atlas
Reporting™ Business Intelligence (BI) are state-of-the-art examples.
The Webcast is now viewable via streaming multimedia
through our Web site.
What you’ll see, when you log in: Mark Stillman,
Director of Business Development – Retail at ADD Systems,
leads viewers through a 60-minute discussion of the
challenges facing the industry. Business Analyst,
Donnis McMullen joined Stillman in answering
questions. For the finale, ADD Director of Product
Development, Chris Kiernan leads viewers on a
walk-through of the product, including our new Atlas
Reporting Tools BI suite.
The ADD Systems presenters outlined the many
new challenges facing convenience store and wholesale
gas marketers. At a high level, these challenges
have resulted from one of
two “quantum shifts” in the
industry: the switch from
solely gas marketing to merchandise
retailing, or the reciprocal
- a move from
merchandise to gas. Either
way, petroleum businesses
are working in uncharted
territory and must rely upon
technology to keep up with the vast quantities of data
and transaction information produced by multiple
systems within their operations.
CSP was very pleased with the attendance and the
overall success of the seminar. Marketers posed
many excellent questions during and after the event
and the ADD Systems staff is hard at work getting
answers out to all who have requested additional information.
To address one of the most important concerns of
the C-store business - merchandise management -
ADD eStore helps you:
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Effectively manage your centralized Pricebook |
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Improve margins and reduce operating costs |
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Maximize inventory turns, with “right
product, right place, right time” strategies |
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Develop a store personality that empowers you
to manage each location to maximum
effectiveness |
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Execute successful promotions |
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Reduce loss and theft. |
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