IMPROVE YOUR CUSTOMER SERVICE AND YOUR MARKETING EFFICIENCY
The capabilities of Atlas Reporting® have once again expanded to offer both fast Snap Shots of performance and deeper insights into your fuel business with the new Customer Log module.
Customer Log remains a key tool of ADD Energy E3®. With Customer Log, management can create templates to be used to collect key information about your customers and prospects. In addition, the system will capture activity automatically based on key events. All of this information is available to be used to make your business more efficient, improve your marketing and increase profitability.
With the Customer Log Module you can create subscription based reports that offer multi-level drill down capability providing you the detail when you need it and the high level overview when you don’t.
Improve Your Marketing Efforts
• Capture and measure your marketing campaigns
• Track customer delivery changes from Automatic to Will Call
• Use your fuel delivery and service GPS coordinates to focus your marketing spend in markets that need deeper penetration
• Measure and track your web traffic and online customer portal activity when combined with the power of SmartConnect
• Create customized marketing efforts based on the customer equipment profile – age, model – that you’ve collected
Better Management Controls
• Monitor your resources and get notification of past due follow-ups
• Measure the health of your systems
• Track account changes like price modifications, tax changes, by user and by customer
• Manage by exception and be notified when actions can affect your bottom line, like canceled work orders and fuel deliveries
• Create custom survey templates to capture consumer input and provide management feedback and analysis